BENJAMIN M. PASSIKOFF

Strategist & Producer
New York, US.

About

Benjamin Passikoff is a highly experienced Strategist and Producer with a proven track record in comprehensive media production, strategic consulting, and content development. With expertise spanning freelance creative projects, private consulting, and advertising, he excels at driving earned media engagement, shaping organizational identities, and delivering award-winning campaigns through meticulous project management and insightful strategic guidance, making him a valuable asset for dynamic media and strategic roles.

Work

Freelance
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Creative Producer & Writer

Not Specified, Not Specified, US

Summary

Spearheaded comprehensive production, writing, editing, and development for diverse creative media projects, providing strategic advisory and ensuring compliance with industry best practices.

Highlights

Directed end-to-end production, writing, and editing for diverse creative media projects, consistently delivering high-quality content for various clients.

Provided strategic consulting on licensing, budgeting, and technical requirements, ensuring adherence to AICP best practices and optimizing project workflows.

Developed and managed project scopes, timelines, and budgets for multiple concurrent engagements, ensuring successful completion and client satisfaction.

Merlin Engine - Private Consulting Firm
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Producer & Strategist

Not Specified, Not Specified, US

Summary

Drove strategic initiatives and managed production for a private consulting firm, enhancing organizational identity and expanding reach for public policy and civics non-profit clients.

Highlights

Established the foundational identity for the Jack Brooks Foundation, a public policy and civics non-profit, significantly shaping its public image and mission.

Orchestrated the production and oversight of the Jack Brooks Documentary Project, coordinating web and social collateral for a successful formal launch.

Authored and edited the 'Dark Money' case study, providing critical strategic insights that informed future Merlin Engine endeavors.

Developed and executed grassroots events and outreach strategies, effectively growing the Jack Brooks Foundation's overall reach and engagement.

Brand Keys - Ad Agency
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Creative Strategist & Producer

Not Specified, Not Specified, US

Summary

Produced and strategized media content for an advertising agency, driving increased earned media engagement and developing award-winning marketing campaigns.

Highlights

Produced and mastered the 'What Happened?' podcast series (2015-2017), translating complex marketing trends into engaging narratives that significantly increased earned media engagement for Brand Keys.

Designed innovative survey architecture and conducted in-depth analysis of target drivers, leading to the development of award-winning marketing case studies and campaigns.

Cultivated and managed key relationships with vendors and clients, expertly negotiating budgets and defining project parameters to ensure on-time and on-budget delivery of campaigns.

The John Jay Sentinel - College Newspaper
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Managing Editor

New York, NY, US

Summary

Directed editorial operations for the college newspaper, overseeing content production and managing a team of contributors to deliver timely and engaging news.

Highlights

Managed all editorial processes for the college newspaper, ensuring the consistent publication of high-quality, accurate content.

Led and mentored a team of writers and editors, improving content generation and journalistic standards across the publication.

Coordinated content scheduling and publication deadlines, enhancing operational efficiency and timely news delivery.

Education

CUNY John Jay College
New York, NY, United States of America

B.A.

Journalism

Carnegie Mellon University
Pittsburgh, PA, United States of America

Undergraduate

Undergraduate Studies

Publications

The Writing on the Wall

Published by

Self-Published

Summary

Photographed, researched, wrote, edited, and compiled a comprehensive history of NYC's fading advertisements, preserving cultural heritage through visual and narrative documentation. Republished in September 2017.

Skills

Communication

Visual Communication, Verbal Communication, Writing, Editing, Storytelling, Presentation Skills.

Strategic & Creative Thinking

Creative Thinking, Critical Thinking, Strategic Planning, Problem Solving, Innovation, Market Analysis, Campaign Strategy.

Project Management

Quality Assurance, Resource Management, Project Coordination, Budget Management, Timeline Management, Cross-functional Collaboration, Workflow Optimization.

Interpersonal Skills

Emotional Intelligence, Conscientious Inclusivity, Client Relations, Vendor Management, Negotiation, Team Leadership.

Software & Tools

Adobe Creative Suite, DaVinci Resolve, Avid, Airtable, Microsoft Office, Falcon.io, Python.

Interests

Media & Arts

Film Forum, The Paley Center for Media, Documentary Production, Journalism.